Daytona International Speedway President Joie Chitwood III and the world-renowned U.S. Air Force Thunderbirds
DAYTONA BEACH, Fla. – February 28, 2014 – During Budweiser Speedweeks, DAYTONA Rising, the $400 million frontstretch renovation project, had a couple of special visitors take hard-hat tours.
Ryan Newman, driver of the No. 31 Caterpillar Chevrolet for Richard Childress Racing, and Martin Truex Jr., driver of the No. 78 Furniture Row Racing Chevrolet, visited the construction on Friday, Feb. 21.
On the morning of the 56th annual DAYTONA 500, the world-renowned U.S. Air Force Thunderbirds, who performed the flyover later in the day, toured the massive project with Daytona International Speedway President Joie Chitwood III.
About DAYTONA Rising
Ryan Newman, driver of the No. 31 Caterpillar Chevrolet for Richard Childress Racing, and Martin Truex Jr., driver of the No. 78 Furniture Row Racing Chevrolet, visited the construction on Friday, Feb. 21.
DAYTONA Rising is a $400 million reimagining of an American icon – Daytona International Speedway. Five expanded and redesigned entrances, or “injectors,” will lead fans to a series of escalators and elevators, transporting them to three different concourse levels. Each level features spacious social areas, or “neighborhoods,” along the nearly mile-long frontstretch. At the conclusion of the redevelopment, Daytona International Speedway will have approximately 101,000 permanent, wider and more comfortable seats, twice as many restrooms and three times as many concession stands. In addition, the Speedway will feature over 60 luxury suites with track side views and a completely revamped hospitality experience for corporate guests.
DAYTONA Rising: Reimagining an American Icon, expected to create 6,300 jobs, $300 million in labor income and over $80 million in tax revenue, will be completed in time for the 2016 Rolex 24 At Daytona and DAYTONA 500. DAYTONA Rising was recently cited as a key source of expected job growth in Volusia County as part of the Manpower Employment Outlook Survey.
Toyota recently became the first Founding Partner of DAYTONA Rising, joining the Speedway to help provide the very best experience for fans through over 20,000 square feet of engagement area, branding rights for the Toyota Injector and one of the new neighborhoods.
Barton Malow is serving as the design-builder for the project. In addition to DAYTONA Rising, Barton Malow has renovated the University of Michigan “Big House” and the Rose Bowl.
ROSSETTI, an award-winning architectural design and planning firm for the past 40 years, which headed the design for Ford Field NFL Stadium, University of Notre Dame Compton Family Ice Arena and five Major League Soccer Stadiums, is leading the master planning of the DAYTONA Rising site.
Race fans can follow the progress of the DAYTONA Rising project by visiting www.DAYTONARising.com and connecting with Daytona International Speedway on Twitter, Facebook and Pinterest. Also, fans can see the construction project up close by taking one of the daily tours available at the Speedway on non-event days throughout the year. Visit www.daytonainternationalspeedway.com/tours or the Speedway Ticket and Tours Building for more information.
For tickets and more information on Daytona International Speedway events, visit www.daytonainternationalspeedway.com or call 1-800-PITSHOP.
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